Trade Marketing Manager - FMCG

Trade Marketing Manager

- Leading Healthcare co is looking for Trade Marketing Manager for Mumbai location.

- Candidate with 5-6 yrs exp from along MBA with reputed Business institute.

- This is a role that is primarily responsible for trade marketing for the select brand portfolio.

Job details :

- Sales, trade marketing, category management or retail channel management, preferably related to FMCG and/or OTC sector

- Quality exposure to Chemist Channel and / or OTC industry will be distinct advantage

- Strong collaboration skills, and experience in mobilizing cross-functional teams

- Proven listening, negotiating and influencing skills

- Strong analytical skills with a proven ability to learn new skills and think on the feet

- Credible, confident and articulate, with good presentation skills

- Improving market share through consistently driving both numeric and weighted distribution, and share of shelf & displays, via targeted programs

- Collaborating closely with the sales team to ensure that trade marketing strategies are aligned with sales objectives and revenue targets.

- Drivingsales for select brand portfolio while tracking Return on Trade (BTL) Investment for existing lines and extensions.

- Excellent execution of trade programs and in-store activations