The Head of Content will be responsible for the complete content strategy &amp; execution. The person will be : - Ensuring all content consistent in terms of style, quality and tone of voice, and optimized for search and user experience for all channels of content including online, social media, email, point of purchase, mobile, video, print and in-person. - Mapping out a content strategy that supports and extends marketing initiatives, both short- and long-term, determining which methods work for the brand and why. Continuous evolvement of strategy is a must. - Integration of content activities within traditional marketing campaigns. - Conducting ongoing usability tests to gauge content effectiveness. Gathering data and handle analytics (or supervise those who do) and make recommendations based on those results. - Developing standards, systems and best practices (both human and technological) for content creation, distribution, maintenance, content retrieval and content repurposing, including the real time implementation of content strategies - Leveraging market data to develop content themes/topics and execute a plan to develop the assets that support a point of view and educate customers that leads to critical behavioural metrics. - Conducting periodic competitive audits. - Ensuring consistent implementation of appropriate localization/translation strategies. - Grow our subscriber base. Qualifications &amp; Requirements : - 10-15 Years of experience as a respected leader in multichannel content creation (publishing, journalism, etc.) - Proven editorial skills. Outstanding command on English language - Strong analytical skills, combined with an aptitude for evaluating innovative opportunities - The ability to lead and inspire teams of creative personnel and content creators to achieve company's stated goals - Project management skills to manage editorial schedules and deadlines within corporate and ongoing campaigns. - Superior Verbal and Written Communication Skills - Ecommerce experience - Expertise in all major business software applications (Adobe Creative Suite, Microsoft Office, etc.) Managing large teams in fast paced environment - Proven track-record Mentorship and training of the team - Conflict Management Should have worked in Startup or Currently working in Startups (Mandatory)

Mumbai

Toothsi - Head - Content 

Toothsi - Head - Content  ,Job Description for Toothsi - Head - Content  in Toothsi in  Mumbai for (10-15) years of experience. Apply Now!

Job Description for Toothsi - Head - Content  in Toothsi in  Mumbai for (10-15) years of experience. Apply Now!