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09/07 Aishwarya Saraswat
HR at Titan

Views:2000 Applications:448 Rec. Actions:Recruiter Actions:10

Titan - Category Merchandising - Jewellery (4-7 yrs)

Bangalore Job Code: 948394

Merchandising: Planning & forecasting: Demand planning

1. Provide inputs and develop the seasonal sale forecast and offer sales profitability forecast - For each of the Gents, Kids and Faith & Belief category segments

2. Develop iterations and seek approvals on the annual store-wise product group sales mix

3. Provide approvals for the Tanishq exchange program and Gold exchange program on a 3-month rolling basis

4. Conduct sales variance study and approve recommended interventions on monthly basis on a small-scale basis

5. Develop the product mix and other initiative plans for the stores assigned under identified focus markets

6. Design the annual plans for new product introduction and penetration as per the forecasted demand plan

7. Design and develop the annual collection launch plans and activation plans

8. Developing a calendar for specific interventions based on regional events - especially for Faith and Belief segments

9. Provide inputs on national level interventions targeted towards boosting sales of concerned SKUs

10. Provide inputs on developing and rolling out interventions for effective market analysis like exhibition, melas, road shows etc. to boost sales

- Annual business plan

- Year on Year business growth

11. Provide inputs in the integration of Tanishq growth levers with the sales plan


Merchandising: Planning & forecasting: Annual Merchandising planning

1. Manage all the Tanishq products periodically and provide inputs for improvements through gap analysis based on customer and store staff feedbacks, opportunity analysis based on vendor feedbacks etc.

2. Provide inputs and insights into the pricing policy changes

3. Develop the merchandising plan with Tanishq strategic growth levers as the fundamental building blocks

4. Collate data and provide inputs for sign off on the merchandising plan with the senior management

- Annual Merchandising plan

- Year on Year business growth

Merchandising: Planning & forecasting: Gross Contribution planning

1. Manage the mark-up model (stone & making charges) on F1 & F2

2. Plan and organise Gross Contribution benchmarking activity across relevant competitors

3. Design and develop the discount pay-out and variance management and seek final approval from Head Merchandising Jewellery

4. Plan the offer/ discount management activity along with the team and seek approval from Head Merchandising Jewellery on the designed plan

5. Develop the making charge variance across regions and seek approvals on changes from Head Merchandising Jewellery

6. Identify opportunities on product resourcing/ movement of manufacturing setup from vendor to factory/ karigar park or vice versa and seek approval from Head Merchandising Jewellery

7. Develop interventions to improve GC in the existing product library by using multiple levers

- Gross Contribution plan

- Year on Year margin growth

Merchandising: Pricing: Promotional strategy

1. Provide inputs to develop the calendarized offers and activation schemes based on sale projections and profitability

2. Develop schemes and strategy to ensure liquidation of SKUs and enable adhoc/ regional activations targeted towards improving focussed sales

3. Conduct evaluation of scheme & promotions effectiveness and propose countermeasures

4. Work and influence with allied departments like Marketing to evolve, develop and deploy promotional plans for specific categories - especially Aveer (for Gents) and specific occasions for regional events (for Faith and Belief segments)

5. Evolving and developing a new brand identity for the Kids jewellery segment

- Promotion Calendar

- Year on Year business growth

- Year on Year margin growth

- Customer satisfaction score

Merchandising: Policy Changes

1. Design and develop policy alteration to accommodate low GC products using geography and product attributes

2. Develop exchange and GRN policy modifications basis strategic intent, customer feedback and margin requirements and seek approvals on the same

- Policy documents - Customer satisfaction score

Merchandising: Pricing: Markdown strategy

1. Identify poor performing products and propose strategies to ensure their liquidation

2. Ensure the effective cascade of the best deals with all the internal teams including VM, marketing, commercial, retail etc.

3. Identify the best possible offers based on seasonality and develop schemes

- Markdown policies

- Year on Year margin growth

- Customer satisfaction score

Merchandising: Pricing

1. Develop case for updating the gold rate mark-up for stores across locations based on market conditions

2. Develop the KVI pricing, DBR multipliers for updating retail diamond

- Pricing model - Year on Year revenue growth

- Customer satisfaction rates, AMC revision post new product introductions and mark-to- market pricing for regional products

3. Organise competitive Price Benchmarking exercise

4. Approve product attribution for price benchmarking

5. Provide inputs to price revisions for enhancing profitability and sales of select products

6. Development of a pricing framework for the specific categories managed - to drive improvements in Conversion and pieces/bill score

Merchandising: Product Management: Product Portfolio Management

1. Manage the entire product lifecycle from inception to product retiral

2. Provide inputs on range expansion within a collection

3. Achieve Category Top line Targets as per planned catpb sales shares

4. Monitor the BBPM performance evaluation for vendor returns

5. Conduct existing vendor performance evaluations based on product performance and evaluate new vendors based on the skill set planning

6. Approve the New Product Introduction tagging on the products based on recommendations

7. Approve the evaluation of route of introduction - BBPM/Regular

8. Develop the trend evaluation from diverse sources like IIJS, Exhibitions, customer visits, online etc.

9. Provide inputs on the model stock recommendations for assortment planning

10. Provide inputs to raise indents for regular products - full trousseau, best seller during season etc.

11. Create and suggest melting recommendations for inventory calibration and seek approval from Head Merchandising Jewellery

12. Identify and create new dedicated product library to consume slow moving inventory to improve operational efficiency

13. Develop the sell through analysis for lifecycle management and approve countermeasures

14. Driving complete fulfilment of the universe required in the Gents, Kids and especially Faith and Belief segments - via Core, Pickups or Capsule introductions

15. Developing unique and comprehensive consumer insights into each of the 3 category segments - to drive the product development strategy via tested hypotheses and analytical frameworks for the FGK categories

- Life cycle management document

- Year on Year business growth

- Customer satisfaction score

Merchandising: Product Management: New Product Development

1. Create the new product briefs

2. Conduct evaluation of bottom-up feedback on new products and incorporate changes

3. Organize category per botique gap evaluation post universe rationalization

4. Approve/ select the designs created or the product pick-up from vendors for a new collection

5. Approve the final PDIS release; Coordinate with NPI team for code creation

6. Support the teams to conduct NPIMs - central and across regions

7. Approve the assortment planning for new products - region/customer segment specific

8. Conduct periodic canvassing with L3s for indent enhancement, seasonal upstocking etc. to improve new product penetration

9. Initiate the new product rotation post introduction

10. Envisage and approve the introduction of future scalable collections/concepts via Pilots - VPIM, BBPM

11. Collaborate with marketing for ad-variant planning

- New product introduction calendar

- Year on Year business growth

- Customer satisfaction score

Merchandising: Inventory management: Norms finalization

1. Develop the boutique level split of category based on the sale target - Store-wise norms - Customer satisfaction evaluation

2. Develop the minimum range and norms at store level based on sales plan and turn targets

3. Support in cascading the norms developed across all stores and ensure deployment score

- Number of cases of non-availability of product

Merchandising: Inventory management: Stock turn

1. Support the teams to ensure constant availability of best sellers, new products and ad variants in the stores

2. Manage the stock levels in the special intervention stores and categories

3. Support in identifying and creating timely IBTTs for ageing prevention

4. Provide inputs on the best deal stock rotation

5. Provide inputs on regular and special melting recommendations

- Stock turn policy - Customer satisfaction score

- Number of cases of non-availability of product

Merchandising: Inventory management: New store indenting

1. Provide inputs on the ROI evaluation for store- wise assortment planning

2. Develop the model stock and raise the first indent

3. Provide inputs on the first month buffer for a new store and oversee the indent placement including best seller special indents

4. Develop strategies for front end up selling/cross selling

5. Develop and seek approval for the incentive plan for the stores

6. Coordinate with Retail ops and VM team to create implementable planogram

- Store-wise norms - Customer satisfaction score

- Number of cases of non-availability of product

Retail Operations: Channel Productivity Improvements: Sales Productivity

1. Develop sales team incentive programs

2. Communicating FAB to front end - digital and other media

3. Develop strategies for front end up-selling/cross selling

4. Identifying opportunities and development of programmes to capture captive customers - especially for Gents (accompanying customers) and Kids segments

5. Driving growth in pieces/bill by deploying innovative retail programmes driving higher share of wallet from customers

- Incentive policy - Employee satisfaction score

Retail Operations: Store Operations: Training & Development

1. Create and develop training Content and Modules to enable the sales staff

- Training calendar - Year on Year business growth

- Number of customer complaint reduction

People & Talent Management :

1. Drive a culture of diversity, performance and transparency in the region and ensure the employees in the region are engaged.

2. Mentor and develop staff using a supportive and collaborative approach.

3. Ensure talent pipeline is created by succession planning for the critical positions in the region.

4. Set Objectives for Reportees aligned to the organizational/functional.

5. Liaise with HR on vacant positions.

6. Conduct recruitment interviews for key positions in the region


7.Monitor the implementation of the Sales Training Program for the region.

Women-friendly workplace:

Maternity and Paternity Benefits

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