Talent Acquisition at Times Internet
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Times Internet - Restaurant Marketing Role - Dineout (2-5 yrs)
Dineout is India's largest dining out and restaurant tech solutions platform that seats 40 million+ happy diners at 50000+ restaurants across 20 cities. Started in 2012, as a restaurant table reservation platform, Dineout now offers an integrated solution for discovery, bookings, payments, discounts and cashback for diners. Dineout also offers a premium membership program - Gourmet Passport - that allows diners to enjoy complimentary dishes, drinks & buffets at 2000+ restaurants across top cities in the country. For corporates, the brand offers Dineout Plus that allows working professionals to enjoy handsome discounts at premium restaurants.
For its restaurant partners, Dineout has an array of B2B products like Torqus and inresto that help solve a variety of challenges faced during operations like inventory management, table management, feedback management, campaign management, POS, etc
Roles and Responsibilities :
- Plan and execute marketing campaigns for partner restaurants.
- Identify Target Customers, Set Clear Objectives, Visual Design, Content Strategy etc. for restaurant partners.
- Coordinating with internal teams to create the designs & copy
- Conduct market research and analysis to evaluate trends, brand awareness and competition
- Monitor progress of campaigns using various metrics and submit reports of performance
- Provide 360 marketing campaign by promoting them through the app, digital ads, influencer marketing etc
Desired Candidate Profile :
- Proficient in Facebook ads manager, Google Analytics, Google ads is a plus.
- Familiarity with social media trends, web analytics, Google Suite
- Excellent communication and people skills
- Strong organizational and time-management abilities
- Creativity and commercial awareness