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Times Group - Brand Manager (3-7 yrs)
Reporting to: Deputy General Manager - Brand
Experience: 8 to 10 years; Experience in Media & Digital Marketing will be an added benefit
Placing of Posting: Mumbai
Qualification: MBA in Marketing
Key Responsibility Areas:
- MT Gold: Working on the operations of MaTa Gold digital service. Planning and executing marketing campaigns, analysing and reporting Gold performance and suggesting recommendations
- Marketing Operations: Conceptualising, implementing, and managing marketing calendar & events, marquee properties and reader / advertiser engagement events
- Digital Marketing & Campaign Operations: Ideating & Conceptualising of Digital marketing plans, Campaign budgeting and analytics
- Product Management: Operation management and control of editions assigned. Competition product understanding & analysis
- Financial Management: Managing the P&L of brands assigned. Creating opportunities for revenue generation and cost control
- Internal coordination: Cross functional engagements, working closely with internal stakeholders such as Brand, Editorial, Response, RMD and Production teams
- Vendor / Agency Management: Working closely with advertising and event management partners.
Candidate Requirements:
- Analytical thinking and an orientation of the macro business environment
- Strong skills and experience of digital marketing. Experience in brand marketing with a digital product will be an advantage
- Experience in marketing communication design, agency / vendor management and event management
- Proven track record in execution excellence
- Excellent communication and interpersonal skills
- The ability to work with cross-functional teams to achieve business goals
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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