Talent Acquisition at Thoucentric Technology Private Limited
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Thoucentric - Social Media Analytics Role (4-6 yrs)
Description:
- Work with technical and business teams to develop robust insights, create data narratives and leverage social media data to define metrics.
- Build business insights capabilities, passionate about solving complex problems with data; adding a new perspective to existing solutions and making business decisions based on careful and thoughtful analysis.
- Develop a deep understanding of sentiment analysis, contextual data mining, social listening and data annotation for Airbnb products and services.
A Typical Day:
- Execute projects with regular direction; providing constant updates to business stakeholders, analytics management and deliver against agreed timelines.
- Mine data to identify patterns and correlations among the various data points
- Ensure the availability of data quality and data integrity for analysis and reporting, working closely with global insights and India analytics functions.
- Execute ad-hoc reporting, data investigations, uncover root causes, prioritize demands and build standard scorecards on emerging social media topics.
- Understand and solve business problems within assigned scope using relevant analytical tools and build long term scalable solutions involving descriptive, diagnostic, and predictive analytics.
- Understand how to best measure the performance of Airbnb products and business through new metrics and dimensions.
- Present and drive ideations, solutions, and progress updates to the business
stakeholders.
- Set a roadmap for projects up to a month ahead, after consulting with the team manager considering timelines and resources.
Requirements:
- 4-6 years of industry experience and a degree (Bachelors or Masters) in digital marketing, business analytics or a related field.
- Good communication and collaboration skills with the ability to work effectively with internal teams in a cross-cultural and cross-functional environment.
- Ability to conduct rigorous analysis and communicate conclusions to both technical and non-technical audiences
- Proven track record of delivering valuable insights and influencing business impact through analytics.
- Beginner level understanding of analytical frameworks, statistical methodologies and reporting tools such as Tableau/Power BI.
- Intermediate to advanced level proficiency in social media tools such as Talkwalker, Sprinklr, Brandwatch, etc and data annotation methodologies using social media data.
- Advanced level expertise in presentation tools like Keynote, Google Slides, and PowerPoint.
- Hands-on experience partnering with internal teams to drive action and providing expertise and direction on insights generation, root cause analysis, and metric measurement.
- Have a positive and solution-oriented mindset with an ability to maintain
confidentiality and objectivity.
- Exceptional problem-solving abilities, self-motivation and ability to work autonomously, taking ownership of projects and driving them to completion.
- Strong organizational and time management skills, with the ability to manage multiple priorities and meet deadlines.
- Knowledge and understanding of NLP techniques using textual data would be a plus
Benefits:
What a Data Scientist Role at Thoucentric will offer you?
- Opportunity to define your career path and not as enforced by a manager
- A great consulting environment with a chance to work with Fortune 500 companies and startups
alike.
- A dynamic but relaxed and supportive working environment that encourages personal development.
- Be part of One Extended Family. We bond beyond work - sports, get-togethers, common interests etc.
- Work in a very enriching environment with Open Culture, Flat Organization and Excellent Peer Group.
Be part of the exciting
Growth Story of Thoucentric!
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