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15/09 Shweta Singh
Manager HR at The Sachdev Group

Views:7078 Applications:425 Rec. Actions:Recruiter Actions:72

The Sachdev Group - Manager - Digital Marketing (3-8 yrs)

Delhi Job Code: 848410

Job Description :


- Manage SEM (Search Engine Marketing) campaigns in AdWords/Bingads (understand clients business marketplace, tools needed for successful PPC Management)

- Conduct keyword research, build campaigns, write ad copy, manage bids and regularly optimize campaigns

- Analyze performance, identify opportunities, facilitate change in order to hit and exceed expected KPIs (QR improvement, search query analysis and optimization, conversion optimization)

- Set up A/B test campaigns, analyze results and make strategic recommendations

- Manage display campaigns, re-targeting campaigns

- Provide regular and ad hoc reports, both client facing and internal Knowledge & Experience Requirements

- In-depth knowledge of the technologies and processes involved in running PPC (Pay Per Click) campaigns (particularly Google AdWords, Google Analytics and other web analytics packages).

- Contributing to all E Commerce business requirements : on websites, social networking sites like Facebook etc., mobile and tab. Responsive website, CRM integrations.

- Visual Merchandising : Sorting of complete website based on real time data feed.

- Increasing the user base by means of privileges and subscription schemes.

Education : Certifications will be an added advantage

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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