Role: Online Marketing Head (PPC Experience Must) Location: Pune Salary: Best in the industry - Texala is looking for a Online Marketing Head (PPC Experience Must) to run PPC campaigns and monitor paid search budgets. - In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers. - Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)" Roles & Responsibilities : - Planning, launching and optimizing PPC campaigns - Monitoring budgets and overseeing search platform accounts - Tracking KPIs and producing useful reports for management - Participate in forming effective paid search strategies - Launch and optimize various PPC campaigns - Oversee accounts on search platforms (e.g. Google AdWords, Bing) - Be involved in keyword selection and audience targeting - Monitor budget and adjust bids to gain better ROI - Track KPIs to assess performance and pinpoint issues - Produce reports for management (e.g. dashboards) - Write attractive and concise copy for adverts - Suggest and develop new campaigns across multiple channels - Maintain partnerships with PPC ad platforms and vendors - Find ways to reduce risk of click fraud - Keep abreast of PPC and SEM trends Requirements : - PG in Marketing, Digital Media or a related field; AdWords certification is a plus - Experience in data analysis and reporting - Knowledge of SEO and digital marketing concepts - Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred - Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.) - Understanding of HTML and XML is a plus - Proficient in MS Office (particularly Excel) - Excellent communication skills - Analytical thinking with strong math skills Professional Competencies : - Passion for Search and internet marketing. - Outstanding ability to think creatively, and identify and resolve problems. - Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere. - Ability to clearly and effectively articulate thoughts and points. - High levels of integrity, autonomy, and self-motivation. - Excellent analytical, organizational, project management and time management skills. Compensation / Benefits : -We offer flexible benefits and compensation packages that allow our managers and employees to make choices that fit their lifestyles. Salary is based on experience and includes a complete benefits package. - Ideas are heard, and challenges are embraced at Texala. - Working here requires commitment, energy, flexibility & a healthy dose of creativity. - The trade-off for you to be working with us is that you will not have dull days. You will have fun while learning new skills & operating in a creative environment with healthy and supportive co-workers with unmatchable financial and professional rewards of a lifetime. - We offer competitive benefits to help our employees stay healthy, meet their financial goals, protect their incomes and their families, and balance the demands of work and personal life. - Bonuses based on individual performance - Top of line medical benefits, health insurance - Prescription drug coverage - Paid sick time - Wellness programs - Casual dress - Paid vacations. - Freedom for Innovation and ideas. - A personal development plan to help you (and us) grow. - A fun and light work environment with serious responsibilities We require pre-employment background and drug screening. Kindly mention your Notice Period and Salary Expectations too! in resume/cover letter

Pune

Texala - Head - Online Marketing 

Texala - Head - Online Marketing  ,Job Description for Texala - Head - Online Marketing  in Texala India Pvt. Ltd. in  Pune for (5-7) years of experience. Apply Now!

Job Description for Texala - Head - Online Marketing  in Texala India Pvt. Ltd. in  Pune for (5-7) years of experience. Apply Now!