Technology Marketing Manager - Telecom
Our client is a leading technology company that provides products and services on an international scale, with a large footprint that is growing at a scorching pace.
The Role
The company is seeking to identify a bright and innovative professional, who understands technology well and can work with their services marketing team and help develop and execute 360 degree campaigns as per business objectives. S/He will work with sales and technical teams for developing strategy and will own execution for key marketing led initiatives.
The position will be based in Gurgaon,
You will :
- Evaluate data on competitors- tactics, market conditions and consumer demographics
- Research customers- opinions, buying habits, preferences and wants/needs
- Study the competition's prices, sales numbers and methods of marketing and distribution
- Develop tactics and metrics to assess the effectiveness of existing marketing, advertising and communications programs.
- Monitor and forecast marketing/sales trends; highlight opportunities for new initiatives and promotions
- Convert complex data findings into text, tables, graphs and data visualizations.
- competitive analysis and customer engagement. Actively engage with technology teams to develop new solutions positioning, features and functionality and work with the content team in getting marketable content ready.
- Work with internal departments to develop messaging for customers as required.
- Collaborate with sales, technical and marketing professionals and the partner eco system.
Your Profile
You should be a BE, preferably with an MBA from a Tier 1 institute and have 8-10 years of experience in technology marketing, as distinct from Sales, including at least 4-5 years in the Telecom infrastructure industry.
Key requirements of the role will include :
- Hands on experience of marketing operations for owning end to end execution of marketing campaigns.
- Knowledge and experience in marketing of Telecom software offerings is essential
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