TechBlocks - Director - Marketing

Job Description:

The Director of Marketing creates compelling content and manages communications channels for the Communications team. The Director of Marketing is a proven leader that has experience with content creation, web communications, social media, and go to market campaigns. He/she is also comfortable working with graphic design and can oversee the creation of branded content. This is a fast-paced, goal-oriented job requiring the interpersonal and technical skills to bring innovation and inspiration to our team.

Enthusiasm and a positive attitude are essential for the role, helping you gain the trust of colleagues and external parties alike. We also offer a stimulating work environment, competitive salaries and a complete benefits package.

Responsibilities:

- Development and implementation of lead generation and brand strategy.

- Developing the marketing strategy for new and existing products

- Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR.

- Working closely with the company's Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations

- Guiding the day to day activities of the marketing team.

- Ensuring that the marketing objectives are implemented by the marketing team.

- Work closely with product management team to define marketing materials and programs.

- Manage social media presence and direct programs to improve social media reputation and recognition, create and produce branded graphic design content including social media posts, print media, advertisements etc.

- Developing and delivering marketing and communications strategies for the organization.

- Undertake continuous analysis of competitive environment and consumer trends

- Develop visual content and updates for various channels including email, web & video

- Manage external communications and postings for Website.

- Write basic articles, posts and blogs for various internal and external communications channels.

- Support with the creation and maintenance of digital communication tools including email marketing systems, SEO backlinks and social media channels.

- Produce video content and maintain video production schedule.

- Maintain reporting/metrics for campaigns, video and website

- Provides logistical and communication support for events.

Job Requirements:

- Bachelors or Masters degree in Marketing

- Proven track record of success in senior marketing roles.

- Confident, driven and dynamic leader.

- Entrepreneurial mindset with the ability to spot original branding opportunities.

- Superior oral and written communication skills

- Proven track record of producing creative and strategic communications

- Strong creative and strategic content creation skills (web content, articles, blogs, videos, infographics, etc.)

- Ability to edit written and visual communications from various sources

- Strong interpersonal skills

- Adaptable and open to change

- Self-starter, highly organized, detail-oriented

- Fluent in the use of MS Office

- Strong project management skills and ability to own large-scale projects from start to finish

- Strong capability for independent direction and decision-making

- Strong ability to communicate and collaborate across various corporate cultures

- Ability to function successfully within ambiguity and complexity

- Ability to build new communication programs and plans from idea to execution

- Ability to create and build relationships across geographic and cultural boundaries

- Ability to capture and communicate the voice of leaders

- Strong social media skills

- Experience managing communication and design agencies and teams