TA Associate at Tata Motors
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Tata Motors - Senior Manager - Corporate Communication (8-10 yrs)
This position will be responsible to provide holistic communication solutions while engaging with external and internal audiences via earned, owned and shared media (non-paid/non-commercial) to optimise opportunities & address challenges:
1. Act as the primary SPOC, interface and coordinator to comprehensively support and address all communication requirements of the plant while working with the Pant Head and other senior leaders
2. Regularly engage with media and influencers across mediums and formats (print, electronic & digital) on the company's businesses, operations, products, social and community initiatives
3. Support development and execution of strategic and leadership communication from plant leadership to internal and external audiences
4. Proactively conceive, organize and implement strategies for profiling achievements and building desired perception of the plant and its operations both externally and internally
5. Develop, update and timely disseminate all relevant collateral to facilitate such perception building
6. Address all day-to-day queries received from local media and manage issues as needed to build reputation and effective media presence for the plant and TML, in line with company guidelines and policies
7. Actively collaborate with SPOCs of Corporate, CV, PV and COEs in the Corporate Communication function to drive messaging and engagement internally and externally
8. Curate and narrate interesting stories to propagate brand, business, products, culture, values, social and community initiatives and other relevant themes such as Quality, Safety, and Sustainability etc.
9. Proactively conceive, organise and implement ideas and strategies to inform, educate and engage targeted audiences both internally and externally
10. Localise/adapt information and collaterals received from corporate to create relevant and impactful communication for local use
11. Prepare, disseminate and monitor effectiveness of of all content distributed through various publications, emailers, internal initiatives and campaigns, special events and contests, theme-based celebrations etc.
12. Maintaining and updating - Panorama the display gallery housed at Jsr Plant, organizing walkaround through the Gallery for internal and external visitors
13. Management of the Archives of print and digital photographs relating to the journey of the Plant and Tata Motors since inception at Jamshedpur
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