Human Resource Coordinator at Supertails
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Supertails - Social Media Marketing Manager (4-8 yrs)
- End to end ownership of social brand channels and strategy across Facebook, Twitter, Instagram, and YouTube and others, including execution of activations from concept to post-implementation analysis
- Own growth metrics of social media channels - engagement rate, follower growth etc
- Ensure consistent brand positioning and tone of voice across all platforms.
- Build and leverage locally and cultural moments to make brand Supertails relevant to Indian audiences
- Collaborate and maintain close relationships with cross-functional teams (content , design, business, customer experience) to maximize the impact of social media efforts by ensuring alignment in communications across channels
- Overall content management - scheduling and managing content calendars
- Find new and exciting ways to engage customers via social media channels to drive awareness, conversation and affinity for Supertails
- Analyze and report social channel and activation performance to quantify the effectiveness of campaigns and drive scalable learnings
- Ability to articulate ideas and key objectives
- Stakeholder and agency management is a must
- Experience presenting metrics and progress to goal with stakeholders
- You are social media savvy and up- to date with the latest trends
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