Remarketing Specialist
- Use sales analytics to determine the best course of action to bring back dropped leads
- Compose, launch and optimize social advertising campaigns using Facebook Ads Manager, Google Ads, and other platforms/tools
- Ability to gather advertising objective, analyze them and interpret into digital ad campaigns that are objective-based and data-driven
- Handled remarketing campaigns at scale
- Experience with remarketing & digital nuturing strategy, for facebook, google, and other OOT platforms
- Design and implement effective campaigns and find new avenues for optimization
- Manage the end to end implementation and optimization of campaigns through webengae
- work with product team to help optimize the customer experience and react to needed changes in the campaign
- working knowledge of web development tools to facilitate these changes.
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