Roles & Responsibilities: - The Social Advertising SME will develop and share best practices, as well as innovative techniques, to grow our business - Teach team members how to effectively manage the client's paid search budgets across various Social Advertising platforms in order to maximize ROI, drive traffic, and customers - Demonstrate how to optimize and grow campaigns on Facebook, Instagram as per the current AffinityX products. - Identify how additional Social Platforms like Pinterest, LinkedIn, Twitter can fit in the Advertisers requirements and formulate delivery methods for these platforms. - Create and deliver training webinars - bite- size trainings conducted weekly to the operations teams in Manila and Pune (via Zoom) - Initiate and execute tests. - Collect and analyze data, identify trends and insights into the teams performance to positively impact related KPIs - Working with a team of Campaign Managers who work on campaigns day to day and also have the ability to manage campaigns as and when needed - Work closely with our dedicated Account teams for the various platforms and stay at the cutting edge of Social Advertising - Track, analyze and report on results - Keep up with the industry trends and product updates in the Social Advertising space and bring in industry best practices in day to day operations - Help drive innovation of new Social Advertising services and platforms. Key Skills: - Experience managing Social Advertising campaigns for clients in the US/CA market - 2- 3 years of experience in managing teams working on Social Advertising and handling client accounts independently - Experience of managing Social Advertising for Advertisers in an agency set up. Managing campaigns across multiple brands and industries at the same time - Expert knowledge of the Facebook Business Manager setup along with billing settings for all Social platforms - Familiarity with 3rd party platforms that allow managing Social Campaigns such as Adespresso, Qwaya - Have a working knowledge of the overall Programmatic Advertising ecosystem - Excellent understanding of marketing & customer acquisition paths, Sales funnels, attribution models etc. - Excellent communication & teamwork skills. - Facebook Blueprint Certified is a plus. - Proficient in MS Office (Excel, Word and PPT) - experience in managing complex reporting and creating client presentation

Anywhere in India/Multiple Locations

Pune

Social Media Expert - Advertising Agency 

Social Media Expert - Advertising Agency  ,Job Description for Social Media Expert - Advertising Agency  in Allegis Global Solutions in  Anywhere in India/Multiple Locations Pune for (7-10) years of experience. Apply Now!

Job Description for Social Media Expert - Advertising Agency  in Allegis Global Solutions in  Anywhere in India/Multiple Locations Pune for (7-10) years of experience. Apply Now!