Job Description:
- Collaborate with internal/external stakeholders to manage data logistics - including data specifications, transfers, structures, and rules
- Develop hypotheses about customer behavior and profitable growth scenarios and apply the right mix of qualitative and quantitative research techniques to identify causes and solutions
- Develop analytical models to assess the impact of changes to pricing, promotions, programs and products on marketing programs and on business profitability. Leverage machine learning techniques to optimize the solutions as necessary
- Develop program initiatives utilizing segmentation strategies based on customer behavior, business drivers and economics, competitive environment and past program results
- Benchmark, communicate and track program results against plan
- Structure concise reports with marketing insights supported by solid analytics and logical thinking.
- Lead presentations and make recommendations to senior management
- Identify process inefficiencies and develop solutions to streamline them
- Build strong partnerships with business partners to drive projects and analytic efforts to identify better business value Support in recruitment, on-boarding, training, coaching, and development of talent in team.
- Support driving global initiatives working closely with business teams across multiple markets and partnering with other analytics teams across multiple sites which require excellent communication skills.
- Flexibility in conversing with various levels of Analysts globally on a regular basis.
- Ensure adherence with all the applicable compliance policies (Data security policy, AML, operational risk, Functional manual, Group Compliance Manual, Audit recommendations, Internal Control requirements, regulatory guidelines etc.) and business standards of Organization as applicable
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