CONTEXT:

The person is expected to build the digital sales business, drive to achieve the sales target for the respective platforms effectively utilizing the available inventory.

KEY RESPONSIBILITIES:

- Achievement of assigned targets within the specified time frame & yield improvements over last year

- New Business Development

- Key client management - Conceptualization & execution of out-of-the-box sales ideas / deals in conjunction with the Content team

PERFORMANCE MEASURES:

- Achievement of assigned targets

- Up sell and renewal of existing business from customers

QUALIFICATION:

- Preferred Qualification: IIT/Tecnical background + MBA, preferably from Tier I/II institutes

- Total of about 4-9 years of experience in digital sales

- Strong knowledge of digital ecosystem will be an added advantage

KNOWLEDGE AND SKILLS:

- Ability to drive and achieve sales targets

- Leverages relationships & is a capable networker

- Should be both a category & a brand builder

- Introduction of systems for effective negotiations and continuous evaluation of media investments.

- Concise yet inspiring communicator

- Analytical yet creative bend of mind. Ability to construct win-win deals for client/company.

- Understanding of data and analytics

PERSONAL ATTRIBUTES:

- The candidate should be confident, target oriented

- Ability to deal with dynamic and fast paced changing internal & external environment

- Customer focused and excellent in relationship management

- Ability to handle ambiguity and chaos

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