This role entails supporting the Content Studio Strategy Head in planning and executing all strategic initiatives. The role will report into the Strategy Head but also work very closely with the Content owners across verticals and other leadership members for the continuous monitoring of the content and its performance across screen. Also, this role will involve strategizing the long term goals for Content Studio in delivering the viewership and overall reach goals for the network.
Key responsibilities:
- Work closely with the Content studio Strategy Head to drive tracking, analytics and predicting of content, show and consumption/viewership across TV and D+H
- Work with the Strategic Partner to liaise with D+H Content heads, Channel GMs, Finance Controller, D+H strategy team and Content Editors as well as other key stakeholders to deliver on content pipeline execution, cost consumption patterns, viewership patterns and alignment to AOP
- Deepen the viewer understanding especially on D+H along with the D+H strategy, analytics and big data teams
- Ensure all project timelines are adhered to on key initiatives during the year
- Analyze and quantify content trends and market impacts to monetizable leads for business reviews
Performance measures:
- Adherence to agenda and goals set for the studio in the year
- Delivering on the quality of inputs and analytics on all plans and reviews
Qualification:
- MBA or equivalent (Tier I only) with 3-7 years of prior experience in data analytics
- Management consulting experience on min 2-3 years in essential preferably in high growth consumer facing industries
Knowledge & Skills:
- Exceptional numerical and analytical skills. Ability to deal with abstract data
- Proven ability to develop and present complex data and interpretation
- Interest in building cross functional business knowledge and understanding of how Content and Viewership plays on other industry segments
- Keen interest in the growing OTT industry and how its shaping entertainment and allied habits of consumer
- Content affinity as well as interest in business news and information
- Resilient and positive attitude in face of complex challenges
- Structured and meticulous
- Understands confidentiality and able to compartmentalize information
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