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21/09 HR
Human Resource at StanPlus

Views:361 Applications:76 Rec. Actions:Recruiter Actions:22

StanPlus - Manager - Performance Marketing (4-10 yrs)

Hyderabad Job Code: 1158402

Job Description :

- Implement Strategies (Branding / Marketing) consistent with the overall goals & objectives of the business taking into confidence the brand principles.

- Should have hands-on experience in digital marketing(SEO, Google Analytics, Google ads)

- Execution of: Brand/Product Campaigns (ATL & BTL), Launches, Re-Launches, Contests, Reader Connect initiatives, Events & Promotions. (Preferable).

- Internal & External: social media marketing (hands-on with google analytics, google ads, SEO marketing).

- Market Research & Analysis periodic surveys to monitor/analyze: Brand Health Track / Product developments - specific to business needs & markets.

- Develop, plan, implement & evaluate Reader Connect Campaigns(online campaigns for FB & Youtube) & Engagements.

- Manage B2B communication including Advertisers/Clients, Ad agencies & Regional communities.

- Conceptualize, design, and develop content, editing & production of the In-house Magazine in regional languages & CSR Newsletter.

Must-Have Qualifications:

- A minimum of 4 years of experience in the relevant job role

- PG in Marketing / Mass Communication / Media from tier 1 and tier 2 Universities

- Should have hands-on experience in Paid/Performance Marketing)

- Should have hands-on experience in Branding BTL activities.

- Should be from a Healthcare background or have worked in Healthcare Brand or Startup

- A very good understanding of brand and media communication strategies and principles. Has experience in implementing a 360-degree brand and media communication strategy in the healthcare domain (hospital, diagnostics, pharma e-commerce)

- Having experience in on-ground implementation of media, branding, and communication activations encompassing ATL, BTL, OOH, and Digital for major launches and marketing campaigns

- Strong logical, analytical, and problem-solving skills. Good team player.

- Excellent communication skills - written and verbal. Versatile, dynamic, curious.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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