HR at Impact HR Services Pvt Ltd
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Sr Manager - Branding - Building Material (3-8 yrs)
Sr. Manager- Branding
I introduce myself as Swarna Subrahmanyam Sarkar from Impact HR Services Pvt. Ltd.
We have an Senior Level opening at Kolkata with one of our prestigious clients subject to:
Company Name: One of the largest conglomerates in Building Materials.
Position: Sr. Manager- Branding
Department: Marketing
Eligibility:
- B.E + MBA ,3~8 Yrs of relevant experience in branding of Building Materials
- Exposure in the area of Brand Management, retail marketing
Job Purpose:
- Ownership of implementing brand strategy and analyzing customer understanding
- Interact with Distributors/CAMs for developing customized brand promotion activities
- Implement various ATL and BTL activities
- Develop PPA Plan and ensure implementation
- Design and implement brand campaigns
- Coordination and providing creative design and implementation ideas for various marketing communication and measuring effectiveness of such programs.
- Capture ROMI (Return on marketing initiatives) of various initiatives
- Implement engagement activities to initiate and maintain relationships with various influencers, opinion leaders and industry associations which can drive customer behaviour
- Design & implement surveys and research focused around customer, competitor, market or channel
- Collate consumer insights and provide inputs for product & service differentiation
Kindly forward your updated resume to swarna@impsmanagement.com with all answers asked by my client (mentioned @ top).
Swarna Subrahmanyam Sarkar
Impact HR Services Pvt Ltd,
Email:swarna@impsmanagement.com
Mobile:+91- 8097065743
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