Sr Brand Manager - FMCG

Job Profile :

Managing existing Product Line

Planning future product lines based on Profit Margins, Guesstimate forecasts, consumer research and Demand - Gap Analysis.

Planning promotions , designing POS , managing annual activation programme

Getting Market / Product feedback for restructuring/reinforcing the product assortment

Preparing Product Charters - A complete Product / SKU Chart for the semester.

Crafting and thorough Implementation of the marketing strategy w.r.t. Distribution and placement of products in existing markets.

Monthly SKU Rationalization to maintain the profitable SKUs and eliminate the slow movers.

Inventory Management to reduce excess stocks and liquidate slow moving Inventory with dealer schemes / salesman incentives.

Working on PCM sheet. ( Product Contribution Margin )

Candidate Requirement :-

Candidates -- Currently in FMCG / Food / Beverage / Durable / Lubricant / Lighting / Automobile can apply

Narayan Iyer ( 098191 47645)
Pan India Recruiters
Mumbai