Job Description:
- Conduct keyword research and selection for pay-per-click campaigns and SEO projects.
- Analyze websites and document changes required for SEO.
- Monitor, on an ongoing basis, SEO results and manage projects to ensure continued high rankings.
- Provide ongoing support of all SEO initiatives including reporting, analysis, and optimization recommendations.
- Optimize landing pages for search engine quality score.
- Serve as liaison with paid search engine contacts.
Skill Set:
- Google AdWords & AdWords Editor
- Strong written and communications skills. Candidate should have strong communication skills
- Should be able to review and edit copies (Title, description, blogs etc)
- Knowledge of Google Analytics
- Knowledge of SEO implementation
- Backlink building and sculpting
- Knowledge of / capability in Word, Excel, and PowerPoint
- Knowledge of conversion analysis and landing page analysis
- Experience with doing SEO for an ecommerce website will be an added advantage
Qualification: Post Graduate in any field,
Additional Requirements :
- Strong written and verbal skills, and familiarity with Google AdWords, Google Shopping and other display networks
Experience: 4-6 years
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