Specialist - Search Engine Optimization - IT

Job Description :

- Minimum 2-8 years of experience in SEO with leading SEO strategy and traffic growth

- Experience of working on consumer products would be an advantage.

- Google Analytics (certification preferred), Search Console, Google Data Studio, Google Tag Manager, and reporting experience is required.

- Proficiency in tools like SEMRush, Screaming Frog, Ahrefs, etc.

- Experience in Schema implementation

- Experience in working on any CMS

Conduct keyword research to determine the most appropriate and relevant keywords to target, shape the content strategy.

- Coordinating with the content team and providing guidelines to build the best SEO friendly content.

- Optimize website pages and aim for featured snippet video ranking in SERPs.

- Leverage tools, to monitor, report and act on performance of all website/digital properties.

- Conduct website audits, competitor analysis and identify SEO opportunities, and present plans to enhance website performance.

- Review and resolve technical SEO issues (page load, Mobile friendly UI/UX).

- Manage all website properties' internal linking structure and enhance to support SEO efforts.