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24/01 Monalisa Mohapatra
HR Associate at Sourcewiz

Views:146 Applications:34 Rec. Actions:Recruiter Actions:22

Sourcewiz - Manager - Marketing (2-4 yrs)

Bangalore Job Code: 1210862

Marketing Manager

About the company :

Sourcewiz is on a mission to digitise the supply chain of lifestyle products (apparel, home textile, decor, furniture, etc.) and build a transparent, sustainable supply chain of the future! We empower manufacturers in their business growth and internal process through our platform and distribution reach.

We are building software tools to empower exporters with the right set of technology and a vision to make each and every part of their life more efficient, be it marketing, sales, procurement production management, or logistics. With 800+ manufacturers using our SaaS platform, we are already the largest network of digitally enabled factories.

Sourcewiz is led by a team of IIT Delhi graduates with experience working with top firms such as Bessemer Venture Partners, Zomato, Uber, and Ola. We have raised $6M from tier 1 investors such world.

If you want your work to directly impact the country's economy, Sourcewiz is the place to be!

Founders :

- Divyaanshu Makkar (Co-founder, CEO)

- Mayur Bhangale ( Co-founder, CTO)

- Vikas Garg (Co-founder, CPO)

Why should you join us?

- Huge Market Size: Currently, the global SaaS is at $240.6 billing and can grow to $370+ billion by 2026. The market has big potential for horizontal and vertical expansions in the manufacturing sector - we barely have scratched the surface, so it's always 0-1 for us :P

- Never-ending exciting opportunities: If you are a person who loves to dig deeper into problems, figure out solutions, take ownership and implement the solution and then chill - this is the right place for you.

- Customers love us: There are many times when customers have invited us to stay with them to understand their pain points as we have exceeded their expectations in every feature launch, that's the ownership and quality bar we set here.

- We're looking for people with a strong interest in building successful products or systems; who are comfortable dealing with lots of moving pieces; who have exquisite attention to detail, and who are comfortable learning new technologies and systems.

Job Description :

Role & Responsibilities :

We are searching for an experienced Marketer to lead our marketing initiatives & be part of the core team. The charter for this role will include :

- Collaborating with the team, define the brand positioning, role in portfolio strategy, giving core creative idea and integrated campaigns to drive long term brand equity.

- Develop, execute and track the branded content for all integrated campaigns which includes establishing go-to-market plans for campaigns.

- Be responsible for Marketing Budget and ensure brand programs are delivered on time and brand compliance and industry regulations are met.

- Manage commercials to develop and execute all integrated campaigns and branded content plan.

- Create & manage marketing campaigns; Own success of the campaigns across channels

- Manage/Execute offline events like conferences/sponsorships/exporter fairs etc.

- Develop strategic partnerships with industry bodies such as exporter associations; leverage relationships to develop and execute webinars, field events and product launches

- Developing a GTM playbook for SaaS & marketplace verticals

- Identifying new categories/countries to expand, create and drive expansion plans

- Building a brand-strategy to establish Sourcewiz as a go-to platform for all exporters

Qualifications and Skills :

- 3 + years of hands-on experience in marketing (at least 2 years in B2B Marketing), with experience in running field & online campaigns

- Have an entrepreneurial approach; a self-starter who loves to own things end-to-end

- Love ambiguity and thrive in chaos

- Excellent operational skills, forward thinking, the ability to foster innovation & creativity, while also maintaining a clear sense of business objectives.

- Extraordinary communication & relationship skills including the ability to collaborate cross-functionally both up & down within the organisation.

- Ability to continuously re-prioritize, adapt to change & effective at managing change

- Strong analytical skills, ability to distil insights & propose relevant recommendations.

- Driven leader who approaches things with a sense of urgency; go getter attitude

- Able to handle ambiguity with grace

Compensation : Best in the industry.

Role location : Bangalore

Website Link :

Women-friendly workplace:

Maternity and Paternity Benefits

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