JOB DESCRIPTION : Organization : Sony Pictures Networks India (SPN) About Sony Pictures Networks India (SPN) : - Sony Pictures Networks India (SPN), is a subsidiary of Sony Corporation which owns and operates the Sony Entertainment network of television channels. - SPN comprises 31 channels including Sony Entertainment Television (SET and SET HD), one of India's leading Hindi general entertainment television channels; MAX, India's premium Hindi movies and special events channel; MAX 2, another Hindi movie channel showcasing great India Cinema; MAX HD, a high definition Hindi movie channel airing premium quality films; WAH, the FTA channel for Hindi movies; SAB and SAB HD the family-oriented Hindi comedy entertainment channels; PAL, a genre leader in rural Hindi speaking markets (HSM) showcasing the best of Hindi general entertainment and Hindi movies from SPN's content library; PIX and PIX HD, the English movie channels; - LePlex HD showing critically-acclaimed Hollywood films; AXN and AXN HD, the action and adventure-oriented English entertainment channels; Sony BBC Earth and Sony BBC Earth HD, the premium factual entertainment channels, Sony AATH, the Bangla entertainment channel; MIX a refreshing Hindi music channel; ROX HD, a channel for contemporary Hindi music; YAY!, the kids entertainment channel; Sports Network comprising 11 sports entertainment channels - SONY SIX, SONY SIX HD, SONY ESPN, SONY ESPN HD, SONY TEN 1, SONY TEN 1 HD, SONY TEN 2, SONY TEN 2 HD, SONY TEN 3, SONY TEN 3 HD, SONY TEN GOLF HD; SonyLIV - the digital entertainment VOD platform, SPN Productions, the networks- film production arm and Sony Pictures Networks Distribution Pvt Ltd(SPND) that distributes the networks television channels across different genres and languages through multiple content delivery platforms. SPN reaches out to over 700 million viewers in India and is available in 167 countries. - The network is recognized as an employer of choice within and outside the media industry. SPN is a recipient of several awards, including the - Aon Best Employers India- Award in the 2017 edition in recognition of SPN's unique workplace culture and exceptional people practices, consistently ranking amongst India's Top 10 Companies with Best Health & Wellness Practices by SHRM & CGP Partners, listed by Working Mother & AVTAR as one of the 100 Best Companies for Women in India in 2017 and adjudged one of India's Great Mid-Size Workplaces by the Great Place To Work- Institute for the 2017 edition. - Sony Pictures Networks India Private Limited is in its 23rd year of operations in India. Its subsidiaries include Sony Pictures Networks Distribution India Private Limited, MSM-Worldwide Factual Media Private Limited, MSM Discovery Private Limited,Taj Television(India) Private Limited,AquaHolding Investments[Pvt.]Ltd.and Bangla Entertainment Private Limited. Role Overview : Reporting to Head - Marketing, SET, this role is a key position within the channel. The incumbent will perform a pivotal role in shaping and executing the PR strategy for SET. Position title : Senior Manager PR - SET Function : Marketing Reporting to : Marketing Head - SET Grade : M0 Designation : Senior Manager PR - SET Sub-function : Marketing - SET Location : Mumbai POSITION INTERLINKAGES : Within the organization : - Content Team - Marketing team Outside the organization : - Media Partners - PR Agencies Key Responsibilities : Brand Positioning : - Positioning Sony Entertainment Television as an alternative and formidable entertainment destination - Relationship Building meetings with Journalists - Speaker opportunity/ industry discussion forums- Co-ordinate Conferences, Seminars and speaker slots/ trade events for the year - Events involving Media Participation Media Relations : - Develop and maintain relationship with journalists across India - Planning and execution of FAM trips across multi-disciplinary sports Core Public Relations functions : - DRIVE PR for GEC - Achieve No.1 in PR SOV - Independently manage Agency coordination - Press Releases and Notes - Monthly / Quarterly plans - Ideation to Execution - Effective Reviews on monthly basis and plan course correction - Organizing Press Meets - Pan India Tours - Drive PR through intensive thought leadership - Drafting articles, case studies, story angles etc. for release in media - Liaise with various departments for news worthy information which can be leveraged in the media - Maintain/ update relevant media lists External Communication : - Cross Promotion tie-up and placements - Drafting letters, presentations and notes for the management to cater to external and internal audience Social media / Digital marketing : - Assist the marketing team in social media marketing through a dedicated digital marketing resource - Crisis management through ORM - Shaping the sentiment of online conversations Leadership Skills : - Should have led a team of PR resources - Internal and external stakeholder management - Ability & experience of working with editors across news media Critical Competencies for Success : - 10 years + of effective PR experience. Experience in Entertainment PR or part of the PR agency team managing GECs brands and properties will be an added advantage - Strong PR skills with effective networking, organizing and planning capabilities - Excellent communication skills - written and verbal - Self-starter with bent for analysis and problem solving - Team player with good inter-personal skills - MBA - preferably with Marketing as area of specialization - High sense of Passion, Energy and Ownership - Avid viewer of sports content will be an added advantage

Mumbai

Sony Pictures Networks - Senior Manager - Public Relation 

Sony Pictures Networks - Senior Manager - Public Relation  ,Job Description for Sony Pictures Networks - Senior Manager - Public Relation  in Sony Pictures Networks in  Mumbai for (10-16) years of experience. Apply Now!

Job Description for Sony Pictures Networks - Senior Manager - Public Relation  in Sony Pictures Networks in  Mumbai for (10-16) years of experience. Apply Now!