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20/01 Hiring Manager
Human Resources at SocialPilot Solutions LLP

Views:156 Applications:32 Rec. Actions:Recruiter Actions:0

SocialPilot - Manager - Product Marketing/Digital Marketing (7-10 yrs)

Anywhere in India/Multiple Locations Job Code: 883827

Ideal Candidate :

- 7+ years of experience as a product marketing manager with a SaaS/product-oriented technology company

- Must be from SaaS (Product Based) Company

- Excellent written and verbal communication skills

- Ability to build a goal-oriented marketing strategy and lead execution with a team

- Hands-on experience in digital marketing and Inbound Marketing

- Must have hands-on experience in SEO, PPC, Email Marketing, Content Marketing, etc

- Should have metrics-driven thinking, and data-driven decision making

- Should be able to analyze market trends, create a marketing plan, and execute it to meet company goals and targets

- Must have used the marketing channel-mix to optimize and grow leads across all the digital channels

- Should be able to create the brand positioning and create brand awareness

Responsibilities :


- Understand the competitive landscape - be an expert on our competition and how they are positioned

- Collaborate with product management and marketing communications to develop product positioning and messaging that resonates with our target buyer personas

- Deploy successful marketing campaigns and own their implementation from ideation to execution

- Experiment with a variety of organic and paid acquisition

- Coordinate periodic calls with selected customers to review business issues

- Be in charge of the marketing budget, measure and report performance of marketing campaigns, gain insight, and assess against goals

- Generate target number of qualified leads, ensure month on month growth in market reach and brand awareness across the target market

- Manage the team to ensure targets and goals are met

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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