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20/08 Raghunatha Reddy Kancham
Senior Manager - HR at SKANDHANSHI Infra Projects India Pvt Ltd

Views:217 Applications:60 Rec. Actions:Recruiter Actions:9

Skandhanshi Infra Projects - Manager - Branding (5-7 yrs)

Bangalore Job Code: 967279

Job Description :


- Development of marketing objectives - short term & long term

- Developing and implementing brand communication, activation, media plans, PR initiatives for the brand assigned

- Liaison with advertising / media / PR agencies to prepare detailed marketing communication

- Liaison with trade / rural marketing teams to decide & roll-out brand initiatives

- Strengthening brand equity & leveraging the same

- Analyzing brand health measures / tracks on a regular basis

- Developing consumer / segment specific initiatives to drive equity

- Portfolio management for the brand assigned

- Competitor / Consumer analysis

- Pricing strategy

- Efficient utilization of brand support activities (BSA) budgets for the brands assigned

- Detailed financial planning and monitoring the same on a regular basis

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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