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24/11 Hitesh
Senior HR Manager at SilverPush

Views:831 Applications:211 Rec. Actions:Recruiter Actions:6

SilverPush - Senior Manager/Manager - Content (4-9 yrs)

Gurgaon/Gurugram Job Code: 866823

About the Company:

We are a tech company that has built a community platform for people to share their love for food through recipes and cooking tips. We are looking for a Content Manager to support our goal of becoming the topmost food discovery platform in the country.

Job Responsibilities:

- Research about the brand, competition, and category and create a comprehensive content plan in line with the brand values.

- Ideate, plan, and execute content optimized for search and user experience for all our digital channels.

- Develop content strategies designed to grow and engage online communities.

- Manage a team of content writers, while owning the quality and the pace of content delivery.

- Plan and manage the content calendar to ensure timely publication on all digital channels.

- Work with the SEO team understand customers needs and ensure implementation in content created.

- Track the performance of content MoM and web analytics to ascertain targeted content engagement levels are met.

- Monitor web traffic and engagement (e.g. conversions and bounce rates) driven by the content created and make course corrections if needed.

- Maintain, audit, track, and optimize content on websites and pages, and build and manage social media following.

- Review and update published content as needed, identify gaps and make recommendations.

- Collaborate effectively with designers, marketing associates, product managers, SEO team and other stakeholders.

- Follow industry-related news and use topical trends to drive seasonal traffic to the blog.

Key Skills:

- 4-8 years of experience as a Content Strategist, Content Manager or in a similar role in a B2C company

- Experience in user generated content-based food/ travel/ fashion website or app highly preferred.

- A portfolio of published content.

- Understanding of different content types eg. UX writing, blogs, social content, etc.

- Familiarity with SEO guidelines and keyword research tools (e.g. Moz and Google Keyword Planner).

- Experience using social media for business.

- Solid writing and editing skills in English.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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