Senior Manager People Operations at SigTuple Technologies Pvt Ltd
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SigTuple - Assistant Manager - Digital Marketing (4-7 yrs)
We are looking for a Digital Marketing Assistant Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels. You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from conceptualization to execution.
- Plan and execute all digital marketing activation, including SEO/SEM, marketing database, website, email, social media and display advertising campaigns.
- Design, build and maintain our social media presence.
- Measure and report performance of all digital marketing campaigns, and assess against goals.
- Identify trends and insights, and optimize spend and performance.
- Collaborate with internal teams to update and optimize the website, create landing pages and optimize user experience.
- Collaborate with agencies and other vendor partners to execute campaigns.
Educational Requirements and Experience:
- BS/MS degree in marketing or a related field.
- 4 - 7 years of experience in Digital Marketing.
- Proven working experience in digital marketing.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Considerable knowledge of website analytics tools.
- Strong analytical skills and data-driven thinking.
- Up-to-date with the latest trends and best practices in online marketing and measurement.