Responsibilities: - Create and Maintain CRM and Marketing Automation framework for Shoplcues.com - Analyse customer behavior and design campaign automation around it - Manage Team of executives and guide them with best practices - Increase retention rate, new customer activation, reduce funnel drop offs,%age of crm revenue - Manage Vendors and keep healthy relationship - Foresee complete tech integration and suggest changes in current integrations - Work on Automating and Personalising major CRM campaigns - Act as Power user of CRM tools and Adobe Suite - Manage Email Sender Reputation and Processes - Manage Stakeholders (Design,Strategy,Product) - Work with Product and Data science to implement recommendation and personalisation - Introduce tools and technologies for Marketing Tech Requirements: - Worked in Internet or Ecommerce company managing CRM Department - Experience of working on tools like Moengage, Clevertap or Any other automation tool - Highly Process Driven - Complete knowledge of Email Marketing Best Practices - Complete Knowledge CRM frameworks - Previously Worked on Automating Marketing Campaigns KPI: - Number of CRM Orders - Degree of Marketing Automation - New User Activation - Revenue per Customer - Unistall Rate - Campaign Metrics KRA: - Improve Campaign Creatives - Structure campaigns basis consumer insights - Maintain balance between CRM Orders vs Uninstalls - Increase CRM Orders as a Percentage of Total Orders - Achieve High Degree of Automation and Personalisation (Campaigns and Landing) Tools: - SQL/R/Python - ADVANCED EXCEL - Google Analytics or Adobe Analytics or Likes - Moengage/Clevertap/Adobe Campaign

Gurgaon/Gurugram

ShopClues.com - Customer Success Manager 

ShopClues.com - Customer Success Manager  ,Job Description for ShopClues.com - Customer Success Manager  in Shopclues in  Gurgaon/Gurugram for (3-7) years of experience. Apply Now!

Job Description for ShopClues.com - Customer Success Manager  in Shopclues in  Gurgaon/Gurugram for (3-7) years of experience. Apply Now!