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Shaze - Head - Marketing (8-12 yrs)

Mumbai Job Code: 1162868

Head - Marketing


Shaze is revolutionizing its go-to-market approach, by incorporating a vibrant online strategy to its presence today. The management has been working towards developing their digital strategy as a growth driver. With the brand having a high recall value and the products witnessing higher demand for their unique and exquisite designs, Shaze is on its way to accelerated growth.


- The Head of Marketing will be an evangelist for reimagining Shaze as a brand defining and leading their online and offline strategy with the objectives of creating a strong pull to the brand, delivering a superior customer experience - resulting into better conversion cycles and building Shaze Community & conceptualizing the experiential marketing for the brand for better reach and engagement.


- The incumbent will work closely with the Managing Director and CEO of the company to drive all related efforts.

- In a nutshell, the incumbent will be accountable for giving Voice to the Brand by creating world class Experience and Engagement for the customers.

What you will do :

- Creating and Building Shaze's Digital Strategy

- Drive and Deliver on customer experience and content strategy

- Build an effective communication design framework including the brand guidelines and campaigns for online and offline communication

- Develop a strong network of partners/agencies on activities of media planning, public relations, and advertising

- Leverage on consumer insights and analytics to drive decisions on tactical and strategic initiatives

- Build an engaged and inspired marketing team

You need to have :

- 8-12 years of impactful experience in Lifestyle or New Age brands

- Sound grasp on Content and impeccable understanding on customer engagement, customer experience and community building

- Highest level of Digitally savviness with ROI mindset

- Highly innovative and disruptive approach

- Excellent communication skills

We Offer :

- A WOW workplace environment accentuating positivity, creativity and collaboration

- Autonomy to leverage decision making and work flow

- Flexible work timing

- An environment to support Self-Expression

- Eco-system to support Learning and high performance

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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