Shaze - Brand Manager

Shaze - Brand DNA Manager

1. Brand Custodian - Brand translation at all touch points

2. Identifying right "Design Collaborations" for the brand

3. Creating trend forecast and project brief based on strategic directions

4. To create a powerful brand identity

5. Developing and overseeing overall brand strategy: from establishing brand goals to developing brand identity guidelines, creating style guides, and developing a value proposition

6. Working with creative teams to develop brand assets and collateral in line with the brand identity