About Shadowfax We are a fast-growing VC-backed plug & play platform for businesses, making instant deliveries a reality and one-stop-shop for all their express logistics requirements. We are on a mission to connect the next million micro-entrepreneurs and suppliers in logistics using a singular platform/IOTs to bridge the information gap and eradicate inefficiencies across the value chain. We are building India's Fastest and biggest Last-mile delivery network and currently deliver 2,00,000+ orders per day and aiming to deliver 15,00,000+ orders per day by 2022. Being India's largest crowdsourced delivery platform, we have a presence in 300+ cities pan India and 15,000+ daily active partners who are handpicked to ensure a pleasant customer experience every time. We are the first-ever 3PL to provide multi-category delivery capabilities across Food, Grocery, Pharmacy & E-commerce with SLAs ranging from 30 mins to intercity next day assured delivery. We have onboarded 75,000+ crowdsourced partner network and want to onboard 1,50,000+ partner in the next 12 months. Come join us, if you believe in our growth story and want to go beyond delivery. Who is an ideal candidate : - Passionate and highly driven SEM Specialist/PPC Specialist with prior experience in managing multiple projects, schedules, and maintaining budgets effectively and proficient with keyword research tools and ad testing methodologies - In-depth understanding of Pay-Per-Click (PPC) campaign management and optimization practices, as well as an understanding of social, video, search retargeting, and other online advertising opportunities - Experience in implementing, optimizing, and managing digital advertising campaigns, with a background in online measurement, operations, and advertising networks - Proven expertise in devising B2C & B2B integrated marketing campaigns with the aim of acquiring and retaining customers and implementing, tracking, and measurement of marketing campaigns. Key Skills & Experience Required : Excellent experience required in : 1) PPC/SEM Execution 2) Proven KPIs in Individual contributor role 3) Plan, Manage, execute scale campaigns across Google and FB 4) Copywriting skills 5) Experience making changes on website for optimizations of ads Core Responsibilities : - Plan, execute & follow up on strategy, driving traffic and lead generation through chosen paid channels - Review and analyze the performance of the websites and develop plans to improve customer attraction and retention - Analyze the paid search campaigns in order to maximize results based on these insights - Collaborate with key team members on aligning our digital strategy driving an overall SEO/SEM approach - Ownership of customer behavior analysis for all channels in order to optimize based on these insights - Assure that the organizations brand and identity are adhered to in campaigns and in all communication channels. - Maintain regular measurement of the ROI of campaigns and compiling regular spend reports for campaigns - Consolidate and utilize data to inform new campaigns and the evaluation of existing campaigns. - Ensure overall consistency for segmentation, ideal customer profile, and driving market growth in the sales enablement space - Keep abreast of PPC and SEM trends. Must Haves : - 3 - 4 yrs of relevant experience as a SEM/PPC Specialist in planning, executing, and optimizing SEM, google display, remarketing, and paid social tactics focused on performance and delivering positive ROI. - Proven knowledge of integrated digital media campaign planning and execution - Ability to manage PPC campaigns using multiple networks e.g. Google Adwords, Bing, Facebook, LinkedIn, etc - Experience in Google Analytics performing deep-dive analysis to drive search marketing efforts. - Basic knowledge of HTML/CSS, WordPress, Unbounce etc - Ability to work proactively and manage accounts, deliverables, and key objectives - Ability to independently lead, communicate and collaborate with multiple business partners

Bangalore

ShadowFax - Digital Marketing Role 

ShadowFax - Digital Marketing Role  ,Job Description for ShadowFax - Digital Marketing Role  in ShadowFax in  Bangalore for (4-9) years of experience. Apply Now!

Job Description for ShadowFax - Digital Marketing Role  in ShadowFax in  Bangalore for (4-9) years of experience. Apply Now!