Senior Role - Digital Marketing - Healthcare

JD - Part of the core team

Roles and responsibilities

- Setup and manage the entire digital spend for the healthcare startup

- Analyse and optimize the top channels for conversion with minimum spending

- Run campaigns across multiple channels including offline activities and brand building initiatives

- Driving entire content marketing piece right from content creation to driving conversions

- Slowly build a team to manage some of the solved pieces

Qualifications

- Digital marketing experience with a tech startup

- Hands on experience on managing Adwords, Facebook, Instagram

- Some additional experience in offline activation and branding will be helpful

- Good understanding of content marketing and what channels work

- Healthcare startup background - preferred