Senior Product Marketing Manager - IT

Roles & Responsibilities :

Do you prefer to get speeding tickets or parking tickets?

Because we are speeding ahead to do something remarkable for the world. We are trying to solve the Trade Knowledge and Execution Gap, which is currently widening and preventing trade to the tune of $3.4 trillion annually. This Gap has enormous economic as well as human impact and disproportionally hits small and medium businesses around the world.

The team is working on developing a new category, a Global Trade Platform, that helps companies discover and connect with appropriate trade partners, optimize shipping and logistics options and costs, and help improve cash management and cashflow.

We are currently in hyper growth mode. We are proud to have been named an Asia-Pacific High-Growth Company by the Financial Times and an Indian Growth Champion by the Economic Times. We are aiming to reach an annualized revenue of $1 billion (7700 Crores INR) by this summer and are hiring over 500 employees. We are currently hiring in Mumbai, Gurgaon, Chennai and Bangalore.

With huge growth and the right entrepreneurial mindset, comes huge opportunity! So, wherever you join us, you'll be able to dream, deliver better and brighter solutions, and speed ahead with the possibility to propel your career forward in endless directions as our company continues to grow and expand.

It's rare to be able to join a company that can give you the resources, support and technology you need to break new ground and see ideas come to life. You'll be surrounded by some of the smartest engineers and commercial specialists in India and the Asia Pacific Region.

If you're a hard worker and willing to take risks and occasionally get a speeding ticket, you can make a huge impact and propel your career in an endless number of directions with us.

Your 'day to day'

You will be responsible for:

Develop go to market strategies for new products & features in collaboration with the marketing and product leadership team

Understand complex dynamics of trade ecosystems, customer needs, macro trends and competitive landscape to plan and execute growth and brand strategies

Analyse consumer behaviour on the platform, and use insights and data to develop and execute marketing campaigns to boost engagement, conversion and retention

Design customer journey and funnel via various outbound communication channels and projects spanning marketing & product

Support the sales team with sales toolkits, presentations and marketing material

Design, supervise and execute new product messaging, campaigns, and content across different channels & for different segments with support from the team

Strategize and execute acquisition and brand marketing activities with the team's support - website, seo, sem, content, paid ads, webinars, events, presentations, industry reports, customer support

Who we're looking for :

Fluent in English with excellent writing skills, other languages a plus

Strong Analytical background

Good understanding of technology/SaaS products

5-8 years of experience working in a software company or technology start-up is preferred

Experience with the start-up ecosystem is preferred

A good listener

Excellent communication and interpersonal skills

Ability to learn about products, features and industry quickly

Excellent organisational and time management skills

Loves to work in a fast paced environment

Ability to approach all communication with a sensitive and empathetic approach

What we offer:

Our success depends on the people who come to work every single day with entrepreneurial, inquisitive spirit and an appetite for progress.

Seize the freedom to define your future and ours. We'll empower you to take risks, experiment and explore.

Be part of an inclusive, diverse culture, where everyone's contribution is respected.

Pursue your ambitions and develop your skills within a fast growing company- our rapid growth and global expansion provide endless opportunities to progress.

Take pride in helping to bridge the Trade Execution and Knowledge gap, and joining one of the most dynamic and fast-growing companies in India