HR Manager at HyrEzy Talent Solutions
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Senior Product Marketing Manager (5-8 yrs)
Roles & Responsibilities
You will be responsible for:
- Develop go to market strategies for new products & features in collaboration with the marketing and product leadership team
- Understand complex dynamics of trade ecosystems, customer needs, macro trends and competitive landscape to plan and execute growth and brand strategies
- Analyse consumer behaviour on the platform, and use insights and data to develop and execute marketing campaigns to boost engagement, conversion and retention
- Design customer journey and funnel via various outbound communication channels and projects spanning marketing & product
- Support the sales team with sales toolkits, presentations and marketing material
- Design, supervise and execute new product messaging, campaigns, and content across different channels & for different segments with support from the team
- Strategize and execute acquisition and brand marketing activities with the team's support - website, seo, sem, content, paid ads, webinars, events, presentations, industry reports, customer support
Who we're looking for
- Fluent in English with excellent writing skills, other languages a plus
- Strong Analytical background
- Good understanding of technology/SaaS products
- 5-8 years of experience working in a software company or technology start-up is preferred
- Experience with the start-up ecosystem is preferred
- A good listener
- Excellent communication and interpersonal skills
- Ability to learn about products, features and industry quickly
- Excellent organisational and time management skills
- Loves to work in a fast paced environment
- Ability to approach all communication with a sensitive and empathetic approach
What we offer
- Our success depends on the people who come to work every single day with entrepreneurial, inquisitive spirit and an appetite for progress.
- Seize the freedom to define your future and ours. We'll empower you to take risks, experiment and explore.
- Be part of an inclusive, diverse culture, where everyone's contribution is respected.
- Pursue your ambitions and develop your skills within a fast growing company- our rapid growth and global expansion provide endless opportunities to progress.
- Take pride in helping to bridge the Trade Execution and Knowledge gap, and joining one of the most dynamic and fast-growing companies in India