A leading Chemicals company is looking for Sr. Media and Digital Manager. The role is based in Mumbai. We are looking for candidates with experience in specific industries like Paints, Chemicals, FMCG, FMCD, Tyres, Intertior Decoration, Advertising Agency (handling Paints/Chemicals/FMCG/FMCD) only. The brief profile is as follows: - Develop and implement long range media planning &amp; strategy across ATL &amp; Digital platforms. - Measure digital performance, Lead Generation, Brand Impact - Leverage audit data to improve plan impact - Benchmarks and trend mapping TV &amp; Digital - Track and report media parameters for visibility and impact. - Manage media led sponsorships and integrations/collaborations. - Lead omni channel approach to consumer engagement. - Deep integration with Brand marketing function - Develop digital media marketing strategy - Formulate policies and procedures related to public information programs. - Develop an overall visibility strategy and plan for portfolio brands working with category/product teams - Database mining and analytics - Concept testing with respect to product and communications - Brand track of Consumers, influencers, Trade partners - Fieldwork monitoring - Consumer and social insight mining, consumer MIS

Mumbai

Senior Media & Digital Manager - Chemicals Firm 

Senior Media & Digital Manager - Chemicals Firm  ,Job Description for Senior Media & Digital Manager - Chemicals Firm  in People Connection in  Mumbai for (8-10) years of experience. Apply Now!

Job Description for Senior Media & Digital Manager - Chemicals Firm  in People Connection in  Mumbai for (8-10) years of experience. Apply Now!