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08/06 Neha
HR at Fortumax

Views:481 Applications:201 Rec. Actions:Recruiter Actions:138

Senior Marketing Manager - Oil & Gas Industry (8-12 yrs)

Mumbai Job Code: 935047

We are looking for candidates with experience in Brand Management, for a company into Oil and Gas Industry.

Job Title: Sr. Marketing Manager

Job Description :

- Formulation of marketing strategy and road map in India including brand leadership, campaign management, new product launch, strategic partnerships with new customers and marketing innovation.

- Consumer Insight Development, Competitive Analysis, Brand Positioning, Consumer Behavior understanding and customize the ATL/BTL Communication and Media-Planning.

- Create Brand engagement opportunities -brand communications / track and enhance advertising effectiveness, campaign response, credibility & recall.

- Plan Annual Budgets and keep a track of expenses v/s ROI

- Execution of brand strategy and plan, as per group requirement.

- Develop brand communication materials -marketing collaterals / merchandise/other promo materials.

- Roll out the Marketing plan for B2B and B2C consumer.

- Tracking and measurement of brand and campaign performance.

- Execute the media campaign-ATL and BTL Category.

Experience of 10 years in branding, marketing & qualified Bachelor in Civil.

Women-friendly workplace:

Maternity and Paternity Benefits

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