Practice Head at LightYear HR
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Senior Marketing Manager - NBFC (10-15 yrs)
Job Description :
- Monitoring and analysing market trends
- Studying competitors' products and services
- Exploring ways of improving existing products and services, and increasing profitability
- Agency Exp- is mandatory. Liaising with AGENCIES.
- Responsible for ATL/ BTL / Branding/ Conceptualizing the Marketing strategy.
- Identifying target markets and developing strategies to communicate with them
- Preparing and managing marketing plans and budgets
- Managing the production of promotional material
- Liaising with other internal departments such as sales and distribution
- Producing reports to monitor results
- Presenting findings and suggestions to company directors or other senior managers
- Travelling to trade shows, conferences and sales meetings
- Supporting and managing a marketing team.
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