Senior Manager - Search Marketing - IT

Background: 4+ years of experience in a similar role

Education background: Graduate and above

Job Location: Bhubaneswar

People with an MBA degree/Startup exp. will be preferred.

Responsibilities

PPC:

- End-to-end Campaign Management in Google Ads, Bing, LI, FB

- Strategy, Landing Page Setup, Ad Copies, Tracking, Optimization

- Manage spend & performance to gain maximum ROI

- Monitor competition and provide ideas to stand out

- Google Ads Certification is desirable

SEO:

- Optimize Website for Search engines

- Improve Organic traffic, Search ranking

- Conduct timely SEO audits: Technical, On-page, Off-page

- Measure and Improve key SEO metrics

- Expert in at least one SEO tool (SEMRush/Moz/Ahrefs)

- Working knowledge of HTML, CSS, WordPress