Senior Manager - Search Engine Marketing/Paid Search/PPC - Paid Search/Social Advertising Firm

A leading Paid Search & Social Advertising company is looking for SEM for Pune.

Candidate with 7+ years of experience in Search Engine Marketing (SEM) and Paid Search (PPC)

- Mandatory experience with PLA Ads.

- Key skills in Search and internet marketing.

- Ability to think creatively, and identify and resolve problems

- Excellent analytical, organizational, project management skills.

- Manage long-term projects and manage multiple projects simultaneously AdWords / Facebook certification is a plus.

Job role:

- Daily account management on Google Ads or other search platforms for various clients.

- Understand client goals, create and execute strategies to exceed defined goals

- Planning and execute strategies for Campaign Structuring, Targeting, Creatives, Betas, and other facets of paid search as per the client requirement for Google channels

- Client Management and Team Management.

- Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.

- Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance with client goals.

- Coordinate with the team and management on project development, timelines, and results.

- Work with leadership to explain and modify strategic plans

- Understand and stay current on industry trends, competitive landscape, and internal product development efforts

- Quarterly Business Review meetings and showcase business growth.

- Team building and planning personal development programs for subordinates