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02/12 Maitri Shah
Senior Consultant - Recruitment at hCapital Business Consulting

Views:1172 Applications:127 Rec. Actions:Recruiter Actions:81

Senior Manager - Offline Marketing - Technology Firm - IIM/FMS/ISB/MDI (3-6 yrs)

Mumbai Job Code: 771016

Senior Manager- Offline Marketing in a well funded Tech Company


Responsibilities :


- End to end responsibility for organization's Offline & Traditional Marketing agenda

- Manage branding, advertising, promotions, & communication activities ensuring maximum brand visibility

- Partner with all business functions, especially sales (Supply & Demand to develop strategy and tactical implementation of marketing initiatives

- Defining success metrics and reporting needs for campaigns

- Overseeing market research and analysis of the competition

- Brand development, Consumer intervention and PR

- Conceptualizing, developing and implementing corporate communication activities

- Provide direction and directives to support staff in the performance of their duties, establishing work priorities, and in achieving company initiatives

Candidate Profile :

- We are looking for a candidate to lead our marketing and brand building efforts. The ideal candidate will have 3 to 4 years- experience of leading marketing and branding activities in a Tech Company or FMCG either as Assistant marketing manager or as an Assistant brand manager with significant experience.


- The ideal candidate will have proven ability to scale and build new brands.

- Candidates having experience of working on known brands will be preferred

Essential Qualification :

- MBA in Marketing from Tier- I B-school

- 3-5 years of experience in marketing and branding/ brand communication

Women-friendly workplace:

Maternity and Paternity Benefits

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