Senior Manager - Marketing & Publicity - Publishing

Senior Manager Marketing and Publicity

A Global Publishing Business which is amongst the Top 5 companies in the domain is looking for a Senior Manager Marketing and Publicity to plan and drive the marketing campaigns for its prestigious list of titles and finest writers.

About the Role:

- Planning and timely execution of 360-degree Marketing campaigns for titles.

- Minimizing costs by finding the right sponsors and partners for book launches.

- Targeted approach and innovative ways to plan marketing and publicity of each title.

- Building stronger relationships in media, retail, partners, adding newer brands / associations to the list.

- Author management - regularly being in touch with authors on list to manage business goals and expectations.

- Inter-departmental coordination, including working with outstation teams for events.

- Press Management / Public Relations / Event Management / Branding / Tie-Ups and Associations.

- Book Fair and Literary Festival Coordination.

Experience and Education Required:

- 5 - 10 Years of relevant experience in the Publishing Domain.

- Strong Marketing and PR experience.

- MBA or equivalent specialization in Marketing at graduation or post graduation level.