Purpose of the Position:  - Establish an Indian motorcycle brand in the global market place. Take it to the No.1 or No.2 position in its segment across countries.  Roles &Responsibilities:  Brand Management  - Develop a global and country level strategy to achieve brand leadership.   - Engage with multiple regional stake holders like Sales &Distributor teams to align and implement strategy.  - Provide guidance to brand managers and regional marketing managers to develop these strategies into detailed marketing plans for execution.  - Manage advertising, media agencies as well as consultants to develop suitable brand campaigns in line with the strategic intent.  Product Management:  - Take end to end ownership of new product launches right from identifying relevant markets, conducting research to developing a launch communication program and executing the same.  - Keep a close check on the markets and consumers to identify new trends/insights.  - Develop business case for new products or variants to be developed  - Ensure product feedback from various countries on existing brands are funneled back to R&D.  - Monitors and track competitive activity in key markets  Drive Customer Experience Initiatives:  - Develop marketing programs that drive a superior customer experience at key touchpoints like showroom, Digital & On ground.  Key Deliverables:  - Timely and successful completion of key marketing initiatives   - Brand Volume & Market Share  - Brand Health Scores  Technical/ Functional:  - Sound understanding of Marketing/Brand Management principles  - B2C marketing expertise  - Understanding of Sales Process  - Creative thinking ability  - Analytical Skills  - Ability to present and articulate ideas clearly  Behavioral:   - Strategic influencing & Stake holder management skills   - Strong performance bias   - Self-starter & perseverant attitude  - Global mindset with an interest in interacting with people of different cultures  - Generate ideas; solve problems creatively  - Champion improvements and positive change  - Develop and mentor juniors

Pune

Senior Manager - Marketing - International Business - Motorcycle 

Senior Manager - Marketing - International Business - Motorcycle  ,Job Description for Senior Manager - Marketing - International Business - Motorcycle  in ExoTalent Consultancy Services in  Pune for (9-16) years of experience. Apply Now!

Job Description for Senior Manager - Marketing - International Business - Motorcycle  in ExoTalent Consultancy Services in  Pune for (9-16) years of experience. Apply Now!