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04/08 Aneesh Laikar
Partner at STARCHASE EXECUTIVE SEARCH

Views:3420 Applications:703 Rec. Actions:Recruiter Actions:194

Senior Manager - Marketing - FMCG (10-11 yrs)

Mumbai Job Code: 1296945

Sr Marketing Manager - FMCG


- Execute consumer marketing campaigns for existing brands and new launches; TV Communication / Digital / On Ground activations.


- Tracking and measuring the impact of the Marketing Programs.

- Drive brand sales and leadership in eCommerce

- Brand Planning; Lead the short term and co-orchestrate long term (Strategic) planning

- Stakeholder management; internal cross functional teams and external agencies to cohesively deliver on marketing objectives and drive sales

- Innovation development; Responsible to evaluate newer indications/opportunities to expand and grow business. Develop and validate innovation pipeline (mix) for portfolio

- Manage A&P & drive efficiency for better ROI

- Previous experience in FMCG / Nutrition consumer marketing in reputed organisation/brands

- Should have total overall experience of more than 10 years with more than 7 to 8 years in marketing

- Proven track record for designing, implementing and tracking impact of consumer marketing campaigns

- Experience in sales function will be an added advantage

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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