- Develop and implement marketing strategies to build the Corporate Brand as a premium and aspirational brand across industry and talent market

- Plan and implement disruptive marketing interventions

- Ensure a strong and consistent brand message across communication channels

- Ensure participation and primetime visibility at industry events

- Conduct industry events to generate sales leads

- Ensure prime participation at seminars, talk-shows, roundtables, conferences, guest lectures meant for our target audience

- Draft press releases and ensure their visibility in prime media channels (Newspapers ToI, ET, BT, Fortune, Forbes etc., business channels ETNow, CNBC-TV18 etc.)

- Prepare marketing collateral, including corporate presentations

- Leverage industry associations (NASSCOM, CII, AmCham, ASSOCHAM etc.) to enhance brand presence and visibility

- Follow up on leads generated at industry events

- Collaborate across functions and geographies for maximum impact of business and media events

- Network with industry associations, media and communication professionals, academic (Top Tech Institutes and B-Schools) and research institutes, entrepreneurship and incubation cells

- Plan, prepare, manage and track ROI for the marketing budgets and spending

Key Requirements & Attributes

Requirements

- Excellent communication (oral and written English) and networking skills

- Minimum 8 years of hands-on experience in Marketing (Over all facets of marketing, brand management, public relations etc.)

- An enthusiastic team player with strong interpersonal skills

- Strong expertise in handling marketing agencies as well as events and campaign management experience

- Good commercial and negotiations skills

- Strong sense of urgency and results orientation

- Excellent presentation skills (Advanced MS Office skills)

- Must be a self-starter: ability to work well independently with a high level of accountability for revenue growth and managing real/virtual teams as required

- Collaboration & Influence: ability to successfully influence and bring together internal and external stakeholders to achieve shared goals

- Communication: Excellent verbal, written, and presentation skills with proficiency in Word and PowerPoint

- Creativity/Innovation: Generate new and innovative approaches to marketing problems.

- Be open to trying new ideas and adopting new ways of doing things

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.