The Opportunity looking to hire a Senior Marketing Manager to manage marketing functions

- In this role, you'll lead the plan to grow customer acquisition and enablement via SEO, content, demand and lead gen campaigns including paid ads

- Our ideal candidate has minimum 6 yrs of core experience in marketing & 4-5 years of experience in B2B SaaS marketing leading content marketing and demand generation.

You're the ideal fit if :

- You're a good communicator

- You have deep experience with marketing automation tools

- You're comfortable working with multiple departments

- You have demonstrated experience in leading SEO efforts, content marketing strategies and demand generation campaigns including paid ads either by yourself or with an agency

- You're great at building dashboards and distilling insights from data

- You have analyzed campaigns, industry trends, and the competitive landscape

Outside of your responsibilities :

- You're a confident and dynamic person, who can bring fun to the team (sense of humor is an added advantage)

- You're highly curious, proactive in asking questions, pose their opinions and suggestions in a respectful manner

- You value grave attention to detail and can spot edge cases easily

- You commit to timelines because you like to run things smoothly and avoid hiccups

Work Expectations :

Within 1 month :

- Evaluate the performance of our current marketing campaigns

- Build relationships with current vendors

Within 3 months :

- Understand our marketing goals and build a plan to meet them

- Figure out scalable demand gen channels and create a playbook to run them in a predictable, stable manner

- Experiment with new demand gen channels

- Own all campaigns and reporting

Within 6 months :

- Look at the big picture (brand, industry thought leadership, etc.) and align it with the company's long-term vision

- Drive internal teams on why marketing is important and collaborate with all teams for larger campaigns

- Create quarterly reports and plan for next quarter (growth goals, resources, budget)

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.