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Manager Management Search at Infoedge
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Senior Manager/Head - Digital Marketing - eCommerce (5-10 yrs)
Head Digital Marketing
- Should have experience in leading the digital marketing initiatives in a reputed B2C online company.
- Any graduate/PostGraduate with Proven work experience of 5-10 years in digital marketing
- Experience in target audience identification and creating campaigns that engage and inform the same.
- Experience in optimizing landing pages, user funnels and lead nurturing.
- Solid knowledge of web analytics tools
- Own lead volume and conversion targets for the group and drive highest results through aggressive budget management.
- Manage all paid B2C digital marketing channels including Google, facebook, twitter, LinkedIn, etc and drive higher web traffic through SEO and SEM strategies.
- Develop and manage content marketing, community management, and remarketing strategies to establish brand awareness across the target markets.
- Establish key metrics for digital marketing function to drive business results.
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