Leadership Hiring/Candidate Delight at Staffio HR
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Senior Manager - Digital Marketing - Online/Internet (6-8 yrs)
Exp: 6 - 8 years
Reporting to: VP- Marketing & Sales
Should be from Tier 1 Media House/Advertising Firm
Should have solid experience in Performance Marketing (managed financial sector clients)
- Plan and execute digital marketing strategy for the Brand
- Performance marketing
- Execute digital media plans + Reporting, onboard and work with media agencies
- Direct relationships with portals and digital media agencies.
- Campaign Management - own and manage the budget
- Generate insights from campaigns and use them to improve efficiency
- Measurable KPIs for the team and self
- Own website performance, management and website analytics
- Track and analyze the marketing campaigns for key metrics
- Use statistical analysis, past campaign behavioral response to create campaigns, optimize
- Social media marketing
- Collaborate with key stakeholders to develop integrated marketing campaigns
- Manage the implementation, tracking and measurement of marketing campaigns
- Building campaigns, database selection, and quality assurance of all outbound campaigns.
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