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06/11 Bhavna Mehra
Director at B Placed Pvt Ltd

Views:3004 Applications:178 Rec. Actions:Recruiter Actions:147

Senior Manager - Digital Marketing - Media (3-6 yrs)

Delhi Job Code: 761485

Senior Manager - Digital Marketing - Media


Designation - Sr. Manager Digital Marketing

Function - Marketing

Reporting : Mgr - Marketing Manager

Position Responsibilities :

- To be responsible for creating a strong digital brand, digital properties and assist revenue generation by generating qualified leads through all relevant digital medium.

Key Result Areas/Accountability :

- Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.

- Develop & work on brand building and brand strategy and plans (market, segments, benefits and differentiators)

- Collaborate with Content and Product team for effective Digital Campaigns.

- Work on Growth Solutions for Digital Marketing

- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points and CRM Management

- Identify the latest trends and technologies affecting our industry and optimize spend and performance based on the insights

- Planning digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising

- Manage brand website(s) - Traffic, Content, Key Engagement Metrics

- Plan and implement marketing automation tools to effectively engage and nurture users across digital assets and maximize acquisition and retention from them.

- Plan and manage our social media platforms.

- Instrument conversion points and optimizes user funnels

- Develop and monitor campaign budgets.

- Prepare accurate reports on our marketing campaign's overall performance and assess against goals (ROI and KPIs)

- Evaluate important metrics that affect our website traffic, service quotas, and target audience.

- Plan, execute and measure experiments and conversion tests.

- Work with cross-functional teams Brainstorm new and creative growth strategies

- Coordinate with advertising and media experts to improve marketing results.

- Oversee and manage all contests, giveaways, and other digital projects.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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