Senior Manager - Consumer Insights - Consulting Firm

- Working with external partners including research agencies and analytics firms in generating insights on business related issues

- Writing the Research Brief detailing the exact business and research objective

- Rigorous evaluation of the most suitable, innovative and cost effective research methodology and selection of business partner capable of executing the same

- Working with the partner in generating clear and actionable insights

- Primary responsibility for Synthesizing, distilling and Crystallizing insights for specific business related issues across a variety of sources (including secondary research, past primary research, internal analytics, and expert interviews)

- Bring Insights and Data Analytics to create one coherent story

- Ensuring correctness of insights created and also sharpness in flow of report to ensure clarity in understanding by internal business teams